Tuesday, February 12, 2008

Big Money

You might not have noticed. I’m embarrassed to say that I didn’t. Not at first anyway. Another Blue Island business has closed on Western Avenue. I had only been in there once or twice and it wasn’t a regular stop for me. There are roughly 100 businesses on Western between 127th Street and Grove, so if one closes here or there it’s easy not to notice. But you can’t help but notice the cumulative result. There are a lot of vacant buildings in the Uptown area, and the number is increasing.
Any business, big or small, good, bad or indifferent cannot stay open if they are not making money. And new businesses are reluctant to move into a community where other businesses are closing due to lack of support by the local citizens.
The question is “What can we do?” Let me start by telling you about a woman who visited me. I’ll call her Katherine. Katherine stopped in the other day to discuss my writings to the Forum newspaper. She wanted to know why there are no good grocery stores in Blue Island. She doesn’t like Jewel and apparently feels that she has been mistreated at the independent grocery stores that are here. She told me that she couldn’t find a reasonably priced hairdresser that she was happy with. She told me that there’s no place to buy a greeting card. “How can I spend money here when there is no place to spend it? When are they going to open some good stores?”
I was talking to another business owner who told me that “There is nothing us little guys can do. We need some big money business to move into Blue Island before things will get better. Until they do that the little guy is just marking time.”
The thing is that there is no magical THEY. There is only us. So, what can we do? A successful business district is really a partnership between the business owners and the citizenry. We have to be willing to work with each other or nothing improves.
So let’s start with Katherine. I don’t know where she is buying her groceries now, but she should go back to the stores she’s been in and try again. One grocery store she’s only visited once, and didn’t like the way she was treated. Maybe it was a really bad day for the business owner or the clerk who waited on her. I don’t say that as an excuse, but it does happen. Try again, and if things haven’t improved, then a complaint is in order. The same is true of the hairdresser; if you don’t like the haircut, speak up. Picking a greeting card is a highly personal thing, but there are several places in Blue Island that carry them.
On the part of the business owners, there are things we can do. Number one is treating our customers well, and listening to complaints with an open mind. We can improve. It is easier to keep an old customer than to find a new one, and that is where our attention should be focused. The owner of the grocery where that woman visited probably doesn’t realize that a customer was lost through a careless word, or act of neglect. All customers are created equal and should be treated that way.
As far as big money is concerned, make no mistake, there is already big money in Blue Island. With an average per capita income of $16,000 and 23,000 people we have an income of $368,000,000 a year.* We just don’t spend it here. We’re spending it in Crestwood, or in Chicago, or who knows where. If we want to see a better uptown business district then there are things we need to do. Talk to the business owners, and tell them what you want. Visit a business you have not been into before. The business owners can try new products and see how they are received. Explore new vendors, be open to customers suggestions. Last, but not least, spend your $5.00 in Blue Island today.

Candace Carr
CARR home-garden-holiday

*These figures are rounded. Source: http://en.wikipedia.org/wiki/Blue_Island,_Illinois

No comments: